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Christie Vive Audio Adoption Accelerates
Posted on Monday, October 12, 2015
Christie Vive Audio 200th Installation Opens at the Southern Movie Tavern Flourtown 8 in Flourtown, Pennsylvania
CYPRESS, Calif. – (October 12, 2015) — Christie®, a global leader in advanced entertainment technologies, announced that Christie Vive Audio, the cinema industry’s only purpose built line array speaker solution, has proven a global hit with installations accelerating in every region of the world. The company is celebrating the 200th Christie Vive installation at Southern Theatres’ Movie Tavern Flourtown 8 in Flourtown, Pennsylvania, while anticipating the sale of its 300th Vive Audio system by the opening of Star Wars® Episode VII: The Force Awakens on December 18, 2015. Christie noted that Vive Audio is also gaining ground in postproduction, with industry leaders calling the immersive experience “phenomenal.”

Around the world, Christie recently celebrated the installation of its first all Vive Audio complex at Poland’s Helios Polska Sukcesja Cinema, also featuring Christie 4K projection. Upcoming Vive Audio installations include Dolby Cinema installations with Cineplexx Linz (Austria) and JT Alkmaar (Netherlands), and Dolby Atmos installations in Taiwan with LUX Cinemas; Cobb Theatres’ Liberty Luxury 15 in Ohio; as well as installations in South Africa, Japan, Mexico, and South America highlighting Christie Vive Audio’s growing worldwide acceptance.

A Sound Solution

The eight-screen Movie Tavern Flourtown complex is the latest addition to Southern Theatres Movie Tavern’s national expansion. It is also the fourth Movie Tavern multiplex to feature all-exclusive Christie Solaria projection, Christie Vive Audio, and Christie professional services.

“The Movie Tavern entertainment concept represents one of the country’s most exciting trends in first-class movie and dining and offers the highest standard of entertainment demanded by Flourtown moviegoers,” said Danny DiGiacomo, Director of Marketing, Southern Theatres. “Christie is an important partner in our continued national expansion strategy, and we’re proud to use their superiordigital cinema and sound solutions throughout our theatres.”

Vive Audio is also reaching the education market. The Eileen Norris Theatre at University of Southern California’s School of Cinematic Arts (USC SCA) features a complete Christie digital cinema and Vive Audio system as part of Christie’s continued partnership with the school to enhance its visual technologies, especially its cinematic ones.

During a recent visit at the USC Eileen Norris Theatre, Stephen Flick, an Academy Award and Emmy winning sound designer commented that “…the new Christie Vive Audio system has transformed the Norris Theater. It has a transparency and depth that is rare to find in any motion picture theater. This might even be a game changer, introducing young filmmakers to this immersive audio experience and they, in turn, expecting and demanding in their future professional work that all venues should sound this good!”

“The exceptional pace at which Christie Vive Audio is being embraced by exhibitors worldwide ‘speaks volumes’ to the industry’s need for a cinema-specific speaker solution that helps unlock the full potential of DCI-compliant sound technologies,” said Patrick Artiaga, director of business development for Audio Solutions, Christie. “We continue to see a growing demand for Christie Vive Audio, and look forward to expanding the product line to offer efficient performance solution to meet our customer’s requirements.”


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